About Go Direct Cremations

Our Mission

Our mission is to change the funeral experience.  We feel that in today’s more secular world, the desire and need for a big ceremony is no longer a prime wish for many people.

There is a move towards a simpler, cheaper yet just as dignified send-off for our loved ones.

Many families are surprised by the unexpected costs of a traditional funeral.  They may be saddled with the burden of debt and Go Direct Cremations offers a simpler low-cost alternative.

We will not, however, compromise in maintaining the dignity deserved by the deceased.


Who we are?

It was clear that current choices are limited and expensive. We discovered that there were alternatives to the offerings from the traditional funeral industry and that direct cremation was clearly growing in popularity, even before COVID19. We decided to combine their joint business experience of many years and launched Go Direct Cremations.

When someone close passes away and the responsibility falls to you to organise their funeral, you may not be inclined to start surfing the internet to find alternatives. It is easier to telephone the local undertaker and hand over responsibility to them. Funeral Directors provide a valuable service, and if you can afford it, they do hold your hand through the process and take control of the responsibility and worry.

However, you then find yourself ordering an expensive coffin, hearse, embalming, extra flowers, printed material, luxury cars, Chapel of Rest for viewing, celebrant and of course the funeral directors fees. This can put the relatives in serious debt.

There is the expectation of having to provide “a good send-off” balanced against which are financial constraints. The deceased may have left instructions that they do not want a fuss and big ceremony; perhaps they would prefer you to arrange a wake at a later date.

Therefore, all these things will be going through your head, at a deeply distressing time.

Go Direct Cremations provides the answer to all this. It is called cremation without ceremony, sometimes also known as direct cremation. It is simple, respectful and affordable.
We have a national network of private funeral companies all with experienced personnel. Our administration team coordinates every aspect of the process, to provide a seamless and respectful procedure.

Go Direct Cremations is a subsidiary of Aquatorium Ltd.

COVID-19: guidance for arranging or attending funerals during the coronavirus pandemic

During COVID19 it is not possible to conduct funerals and cremations as before. Attendance at funerals either in church or at a crematorium is limited to 25 persons.

"GoDirectCremations were a lifesaver. Well, not quite. I can't tell you how helpful GoDirectCremations were after my father died. I'd never had to do any "death admin" before and, frankly, didn't know where to start. GoDirectCremations managed the whole thing: transport from the care home, certificates, cremation and final delivery of the ashes. They kept me informed every step of the way. I always knew what was happening and what would happen next. It was probably the most stress free part of the whole process. My father always said he wanted a no-nonsense funeral. GoDirectCremations were able to provide that and dealing with them meant I could spend more time helping my children come to terms with our loss and more time with my father's friends, which I know would have been important to him. Now we have the ashes, we are able to plan a more relaxed thanksgiving ceremony at a time of our choosing. I couldn't recommend GoDirectCremations enough" Ewan McCowen

Futher reading

Call: 0333 4444 524.

Lines are open during normal office hours. At other times, your call will be re-directed to a member of our team 24/7. If you do get the answerphone, please leave a message and someone will get back to you directly

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© Copyright 2019 Aquatorium Ltd. The term “Go Direct Cremations” is a trading name of Aquatorium Ltd. Registered in England no. 12047076
1 Market Place, Brackey, NN13 7AB